Lifestyle is very popular in the Detroit market as well as Chicago. Talent needs to have a great smile and be able to look natural… faking it! Lifestyle is what gets models paid gigs.
Lifestyle is all about the location, wardrobe is my inspiration as you never know where we’ll end up.
Professional Profoto strobe lighting as well as tethering equipment is brought to the location. With lighting I can shoot anywhere and still be able to show the model, client and myself how the shoot is going.
Creating some lifestyle in the studio is possible if the weather is bad that day. I have tons of props and sets to choose from.
Commercial shoots are always custom quoted for need and usage requirements.